SIHH 2011: Parmigiani Fleurier Bugatti Super Sport
Originally launched in the summer of 2010, I first had a chance to view the Parmigiani Fleurier Bugatti Super Sport at SIHH 2011. Parmigiani Fleurier partnered with Bugatti, like they did in 2007, and although both wristwatches are based on a Bugatti automobile, the Super Sport is based on the world's fastest car, the Bugatti Veryon 16.4. This design collaboration was executed perfectly, and the resulting timepiece is undoubtedly a superwatch, worthy of the legendary Veyron supercar.
Retail $259,000