March 26, 2012 | $1,000 or less, Baselworld, Edifice

New Edifice Atomic World Timer with Electronic Crown

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The black IP stainless steel version of the Edifice timepiece I talked about last week, has just arrived to be reviewed. This is the version that will be on sale in the US beginning July 2012, for a retail of $750.

In the coming weeks I will be reviewing the flagship Edifice model, which features Casio's new Smart Access system that uses an electronic crown to control all of the watch's functions. In the short period of time I've had to try it out, I can already say it is more intuitive and easy to use than any previous multi-function Edifice timepiece. When it arrived it was set to the correct time, down to the second, due to its atomically controlled radio. I was able to immediately start using one of the most useful functions, the worldtimer. The new system makes it so easy to jump between timezones. All you have to do, is set it to WorldTime mode, and then just slightly turning the crown, which in turn moves the worldtime hand to the city of your choice, once selected, the hour and minute automatically hands jump to the precise time for the given city.

Ref. EQW-1110BD-1