In early July, Cartier had a launch party for their new in-house timepiece, in Sydney, Australia. A number of high profile guests and celebrities were there, including author and model, Kathryn Eisman. Kathryn is shown wearing a ladies' Cartier Roadster timepiece in the photo (below).

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When I first saw the photos of the Cartier Concept ID One, I thought it was basically a Cartier Balloon Bleu with a darkened case, darkened movement and a trimmed rotor. But after reading about this concept piece, that was designed and manufactured by Cartier, completely in-house. That is when I realized, that the aesthetic elements, are just the beginning of the story behind this timepiece.

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This is a recent video of Megan Fox, shot in conjunction with her appearance on the cover of the June 2009 print issue of Esquire magazine. She is wearing a black DLC and 18k rose gold Cartier Santos 100 chronograph throughout much of the video.

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The Cartier Santos 100 chronograph is treated with a special amorphous DLC coating. Cartier says this specific treatment process is used on military equipment and that they have the exclusive rights to use this treatment for watches. What makes it different than other DLC treatments?

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[ via Cartier ]

Considering last year's incredible success of the Ballon Bleu, shows marked by his eccentric cabochon, Cartier has decided to present last spring a new version of its model, with a whirlwind. Ballon Bleu Tourbillon Volant and in between the landscape of haute horlogerie, proudly bearing the stamp of Hallmark Geneva.

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[ via Cartier ]

Here is another cool watch from Cartier which is part of the Richemont Group. I usually prefer staineless steel or titanium over gold, but this gold and black combination looks great. The stainless steel version retails for $5600, so I would guess the gold version is at least a couple thousand more. The Pasha Seatimer has a 42.5 mm case with a sapphire dial and caseback. The bezel and the bracelet have black ceramic accents, and the pushers and crown have black cabochons that add the finishing touch to this beautiful timepiece.

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[ via Luxist ]

The new Cartier Ballon Bleu watches range from $4,950 to $46,000, and there is even a limited edition version the sells for $950,000. The sapphire cabochon crown is what gives this watch its distinctive look and name.

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