Mido is great little brand of the Swatch Group. Mido watches cost more than a Tissot, but less than an Omega - a perfect price point for buyers looking for an affordable Swiss watch.

The Multifort Automatic Chronograph comes in a 44 mm x 14.5 mm polished stainless steel case (shown above), or a matte black coated PVD case. The stainless steel model comes with a silver or black brushed dial (black dial is new for 2011). It is powered by a self-winding Valjoux 7750 chronograph movement (a movement that is made by Swatch Group's movement making division "ETA"). The movement has a top grade finish, with circular graining, blued screws and Geneva stripes - all viewable through the clear caseback. The bracelet is stainless steel with a folding clasp (leather straps are available on some versions) Water-resistance is 100 meters.

Ref M005.614.11.031.00

Retail $1,880

Source: Mido

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I. Victorinox Chronopro

The Victorinox Chronopro is Victorinox's premiere mechanical chronograph. It comes is a 42 mm stainless steel case, with an open caseback that affords a view of the Valjoux 7750 movement. Screw down pushers and crown ensure 100 meter water resistance. The price is excellent for a Swiss chronograph of this quality. Read more about the Victorinox Chronopro here.

Retail $1,650, Victorinox

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Founded in Switzerland in 1918 by George Schaeren, Mido is now based in Le Locle.  Situated in the heart of the Swiss Jura mountains, Mido is currently owned by the Swatch Group. 

The Mido Multifort PVD is a special edition version of their most popular collection.  It has a 44 mm x 14.5 mm 316L stainless steel treated case that is PVD treated (PVD gives the watch a black finish, as well as protecting it from scratches and corrosion).  Inside is a reliable and accurate ETA/Valjoux 7750 chronograph (Swatch owns ETA/Valjoux).  

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