Yesterday, we sat down with TAG Heuer SA Vice President Guy Sémon, to discuss the brand’s high tech watchmaking efforts. Specifically, we discussed the brand’s highly complicated dual architecture timepieces: the Mikrograph, the Mikrotimer, the Mikrogirder and the Mikrotourbillon S.
These cutting-edge ultra-high frequency timepieces act as a halo for the brand, they show off the technical prowess of TAG Heuer. But, Sémon was careful to mention that all of these efforts — although important for their image — are ultimately designed with the goal of being used in regular timepieces. With the idea that accuracy (or chronometry - the advancement of watchmaking) is what is most important. If you haven’t yet seen what a 5/10,000th of second chronograph hands looks like as it sweeps around the dial 20 times per second, then you should definitely watch this video of the Mikrogirder that was shot last year at Baselworld. The watch is mechanical, yet it operates at a speed that is almost unfathomable, and it sounds like an electronic motor.