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The Ralph Lauren Minute Repeater

Ralph Lauren Watches has created what they refer to as an “Art Deco” design timepiece which is a one-of-a-kind minute repeater featuring a beautiful hand guillochéd dial and bezel. “Created on an antique rose engine by a master engraver, hand-guilloché designs complement the sophisticated complication with an intricate barleycorn pattern of 80 waves spiraling from the center of the watch and adorning the bezel,” according to the press release. The unique piece is powered by 3Hz hand-wound caliber RL888 which has 300 components, 37 jewels, and a 100-hour power reserve. Using a slide piece on the side of the case activates the chiming of hours, quarter-hours, and minutes – on demand. This is an elegant, thin (10.10 mm thick) dress watch, with a silvery opaline dial, black Breguet-style hands, black Roman numeral hour markers (except at 6), that will go

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Czapek Quai des Bergues Guilloché Ricochet

Last year, newly relaunched watch brand Czapek & Cie won the GPHG Public Prize for their Quai des Bergues N°33bis timepiece which features a Grand Feu enamel dial. This year, at Baselworld 2017, the company followed up with three new Quai des Bergues Guilloché versions utilizing the same movement, case, and layout but with “Ricochet” guilloché patterned dials inspired by a pocket watch designed created by Francois Czapek in the 1850s. A unique trait of this particular guilloché pattern is that there are two focal points on the dial whereas most watch dials finished with guilloché-work have a single point of focus. Instead of a central point, the repeating patterns meet at the two subdials, creating what the company calls “wave interferences.” The bombé (or curved) dial is crafted from a mixture of gold, silver, palladium, and platinum, by Swiss

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Jason Pitsch

Opinion: Drop The Baume

Jason Pitsch

From watches made of cheese to those that are not even wristwatches to Instagram influencers who have nothing to do with the product being sold. The communication about and marketing of watches are at an all-time low point. Alec Monopoly is a metaphor for what’s wrong with watch marketing. And since we are talking about games, they don’t belong on watches. Yet Hautlence produced one last year (pictured top), and another this year. They’re not even watches! General Motors no longer sells Pontiac or Saturn (or Hummer or Saab), and there is a good reason for that, and a better lesson to be learned: you cannot be everything to everyone. GM lost focus, and that I believe is what’s happening at many watch companies, particularly the ones struggling to survive. One company that is maybe feeling it the most, Richemont,

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Introducing the Urwerk UR-105 CT Streamliner

This month, the independent Swiss watchmaker, Urwerk, celebrates their 20th anniversary. In doing so, they have created a new timepiece to mark the occasion: the UR-105 CT Streamliner. The Art Deco influences are apparent in its geometric angularity and symmetry explains Martin Frei, “the Streamliner has a minimalist design with few frills and clean lines. In the initial drawings, I thought of the Empire State, the Chrysler, and the Comcast buildings. That is why it has that vertical structure that seems to go on forever.” A liftable cover hides the mechanism underneath, revealing the time and power reserve. Sliding a lever on the top opens the cover and reveals the four satellites mounted to a carousel with three-hour numerals on each satellite. Time is displayed digitally for the hours and minutes are shown underneath the hours as the indicator moves

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Instagram Highlights #15

A post shared by @kcinemod on Sep 4, 2017 at 2:39pm PDT A post shared by Bobby (@wisewatch) on Sep 5, 2017 at 5:30am PDT A post shared by Shawn Lim (@theclockmakerson) on Sep 4, 2017 at 9:57pm PDT A post shared by aurummurua (@aurummurua) on Sep 4, 2017 at 11:33am PDT A post shared by @classicluxury on Sep 5, 2017 at 7:31am PDT A post shared by Giorgia Mondani (@giorgiamondani) on Sep 4, 2017 at 12:44am PDT A post shared by @watchfred on Sep 1, 2017 at 2:49pm PDT A post shared by @sophisticatedrogue on Sep 5, 2017 at 5:33am PDT A post shared by World of Watches Rome (@filippozaccarelli) on Sep 4, 2017 at 6:49am PDT A post shared by Robert Velasquez (@spanishrob) on Sep 4, 2017 at 12:26pm PDT

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The Sinn EZM 1.1 Mission Timer

In 1997 Sinn introduced their first mission timer, a chronograph with a unique central 60-minute counter with excellent legibility and durability in all conditions. “The mission timer made by professionals for professionals,” so to speak, according to the company’s press release. This month, as an homage to the original EZM 1 from 1997 the EZM 1.1 Mission Timer is being introduced in a limited quantity of 500 numbered pieces to mark the 20 year anniversary. Crafted in stainless steel and hardened by the company’s Tegimented process which makes the exterior extremely resistant to scratches, the case measures 43 mm x 16.4 mm and has been bead-blasted for a matte finish. The lug width is 22 mm, the watch weighs 106 grams without a strap, and water-resistance is 200 meters. Additionally, the case features Sinn’s Ar-Dehumidifying Technology which prevents fogging and

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Introducing the Longines Avigation BigEye Chronograph

Longines has just announced a new military inspired pilot’s chronograph in a 41 mm diameter steel case for under three grand. The Avigation BigEye Chronograph features an enlarged 30-minute chronograph register at 3 o’clock that is designed to make elapsed minutes easier to read, and which gives the watch its “BigEye” nickname. A 4Hz automatic ETA A08.L01 movement with a column-wheel and 54-hour power reserve drive the functions, that do not include a date. The dial is matte black with snailed counters and printed luminous Arabic hour numerals and indices. A stepped bezel, domed sapphire crystal, flat crown, pumped pushers, and a predominantly brushed case give the watch an appealing retro aesthetic. The caseback is solid, the crown is a push-in type, and water-resistance is 30 meters. The retail price is $2600. Learn more at Longines.

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Rolex introduces three new gold Daytonas with Oysterflex rubber bracelets

This year at Baselworld, Rolex debuted three new gold Daytonas with Oysterflex rubber bracelets. The precious metal case options are 18K yellow, rose, or white gold. The patented Oysterflex rubber bracelet was first introduced in 2015 with the Yacht-Master. Last year, Rolex introduced steel Daytonas with Cerachrom bezel, which are currently in short supply and high demand, and so this year is more of a line extension. It does likely mean we might see the steel Daytonas being sold with the Oysterflex bracelet in the near future as well. As far as specifications, the case is still 40 mm, black monoblock Cerachrom is engraved with a tachymeter scale that is filled in with gold that matches the case. The caliber 4130 Rolex chronograph movement with 72-hours powers the watch. Water-resistance is 100 meters. Notably, the Oysterflex rubber strap is unique

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Jason Pitsch

Apple Watch Series 3 Rumors

Jason Pitsch

It’s all but inevitable that Apple will launch the iPhone 8 at the company’s September 12 iPhone event. Many experts and websites are also predicting that the Apple Watch Series 3 will debut alongside the new phone. With the iPhone 8 marking the 10th Anniversary of the iPhone, and an all-new redesigned phone largely believed to be incoming, it makes a lot of sense that an all-new redesigned watch would accompany it, after all, the two devices work together. That said, one of the juiciest rumors is that the Apple Watch may no longer need the iPhone to make calls because an LTE equipped Apple Watch could be coming. This would mean that there may finally be a camera coming, which could also mean we’ll get our first Facetime equipped Apple Watch, which could be a real game changer. Why

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Jason Pitsch

Lady Gaga and Tudor

Jason Pitsch

After avoiding the often inauthentic brand ambassador game for almost two decades, in an apparent change of direction, earlier this year, Tudor decided to bring David Beckham on as an official brand ambassador. Now, in an even bigger change, Tudor, who two years ago stated at a press event in Basel, Switzerland that they would always present Tudor in a masculine way in regards to advertising, has pivoted on that strategy as well. Lady Gaga is now an official Tudor brand ambassador. With women making up a larger percentage of the mechanical watch market and being more involved in the sales process, this strategy makes sense in the grand scheme of things. Moreover, with a number of watches within the Tudor collection that work well on a women’s wrist, why not, I suppose.

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