Radcliffe Jewelers, now part of The 1916 Company, proudly unveils its new Baltimore showroom, initiating a season of celebration in honor of the company’s 40-year legacy and its next chapter as part of the global retailer.
Located at 1819 Reisterstown Road, across the street from its address for the last 25 years, The 1916 Company’s newest location encompasses a 26,000-square-foot, brilliantly designed space dedicated to the client experience. Here clients and friends are invited to explore the finest names in watchmaking and jewelry design in an environment that blends comfort and hospitality with exclusivity, personalization, and ongoing discovery.
The 1916 Company | Radcliffe Jewelers’ monumental showroom was brought to life by Eric Lewis of Baltimore’s E/Line Architecture, merging dedicated environments for brand partners such as Rolex, Cartier, and David Yurman with intimate lounges, hospitality bars, a concierge-style service area, and ample event space. The store’s palette favors minimalist overtones and natural materials, presenting grandeur with an organic, modern touch. Marble, mosaics, textured wall coverings, and plush seating unite with artisanal lighting fixtures and rich, green living walls. An intricate tree motif, symbolizing growth and connection, serves as a focal point, reinforcing the company’s deep ties and relationships throughout the community.
John Shmerler, Global CEO of The 1916 Company, shared, “We are thrilled to share our new home in Baltimore during such an exciting time for our company. Our team is committed to excellence and creating personalized experiences for everyone who walks through our doors – in Baltimore and around the world.”
Established in the early 1980s as a modest, 750-square foot store, Radcliffe Jewelers continually evolved throughout its four decades under the stewardship of John Shmerler and Paul Winicki, leading to the merger in late 2023 with WatchBox, Govberg, and Hyde Park Jewelers. Guided by an unwavering commitment to elevate service and exceed expectations, Radcliffe forged relationships with generations of clients across the extended Baltimore region as well as partnerships with the leading names in watchmaking and jewelry design, all of which continues under The 1916 Company name.
A haven for watch enthusiasts, The 1916 Company | Radcliffe Jewelers collaborated with its brand partners to design immersive brand experiences throughout the new store. Working closely with Rolex, aesthetic signatures of the Genevan house outfit a dedicated Rolex showroom, private VIP lounge, and state-of-the-art watchmaking workshop. Steps away is a build-out for Tudor, complete with its own fixtures and furnishings, and a welcoming environment adorned by Cartier’s iconic red hue showcases the maison’s classic collections. Vignettes for Breguet, Breitling, Grand Seiko, IWC, Jaeger-LeCoultre, Omega, Panerai, TAG Heuer, and more grace the perimeter of the store. The floorplan also includes a hands-on “watch bar” for pre-owned collections, giving visitors an eye into the company’s extensive pre-owned inventory, which includes the Rolex Certified Pre-Owned collection.
A curated selection of fine jewelry complements the watch collections, with elegant buildouts for Chanel Fine Jewelry & Watches, David Yurman, and Mikimoto. The store showcases extraordinary classic and contemporary diamond pieces along with creations by esteemed jewelers such as Buccellati, Elizabeth Locke, Fernando Jorge, Pomellato, Roberto Coin, Temple St. Clair, Vhernier, and more.
The 1916 Company | Radcliffe Jewelers’ Diamond Salon is a boutique unto itself, home to a magnificent collection of engagement rings, diamond eternity bands, and wedding rings. The Diamond Salon is accessible from the main showroom as well as its own entrance, through which guests are welcomed into a bright atmosphere with a special seating area for discreet appointments and the ultimate personalized experience.
Adding to the allure of the new showroom, an extensive, ever-changing selection of pre-owned handbags are available, curated by Luxury In Reach, the marketplace and community for designer handbags. A joint venture with Radcliffe since 2021, Luxury In Reach and its founder, Lauren Lynch Schuster, specialize in concierge-level sourcing and reselling services for fashion favorites to heritage brands.
With the showroom now open, clients and friends are invited to experience the impeccable service that has defined Radcliffe’s legacy on Tuesdays through Saturdays each week. A calendar of exclusive events, including a Grand Opening celebration on October 9, 2024, will mark the start of this exciting new chapter.
Learn more at The 1916 Company.
Photos by The 1916 Company.
