To celebrate the 40th Anniversary of G-Shock, the company created a premium hardback coffee table book, with a slide-on cover, and an opening in the shape of the watch dial.

The G-Shock 40th Anniversary Book highlights a brand worn by people interested in fashion, sports, music, and popular culture — that has become an icon over the past four decades. Unlike many watch brands that start in the entry-level price segment, the brand’s cult collectors transcend all pricing categories.

Born when watches were generally considered fragile instruments, G-Shock began as a dream of a young engineer, Kikuo Ibe, who wanted to create “a watch that doesn’t break even when dropped.” In 1981, Project Team Tough was formed to build it, and over two years and 200 prototypes later, the indestructible, shock-resistant G-Shock watch was crafted.

The G-Shock 40th Anniversary Book measures 9.75″ x 11.6″ x 1.25″ and weighs 67.6 ounces (without the cover). It features full-color photography and 250+ matte-finished pages, written by Ariel Adams, and with photography by Atom Moore.

Worn by everyone from pro athletes and military personnel to skateboarders, surfers, musicians, and entertainers, this stylish and multipurpose watch has permeated sports, design, music, and popular culture.

Chapters include a history of the technological innovation, behind-the-scenes imagery from the brand’s R&D Facilities in Japan, and advertisements and collaborations with sports figures, fashion designers, musicians, and artists including pro-surfer Kanoa Igarashi, musician Kid Cudi, designers Takashi Murakami and Nigo, as well as fashion brands like BAPE, Kith, Stüssy, Maison Margiela, and Supreme.

The G-Shock 40th Anniversary Book retails for $65 and can be purchased directly at G-Shock.