Citizen Watch Company said it will buy all shares of Bulova Corp. from Loews Corp. for $246 million in January.

The Citizen Watch Company wants to strengthen its wristwatch presence in the $200-$600 price range. A representative from Bulova Corp. said that this will help them expand in the U.S., which is the world’s biggest market for watches. Bulova owns brand names Accutron, Caravelle, and Wittnauer.

Posted by:Jason Pitsch

Jason is the founder of Professional Watches and specializes in writing, product photography, and digital marketing.