Brew Watches, a New York-based startup watch brand, with one quartz powered watch collection, and a successful Kickstarter campaign already under their belt, has unveiled their first mechanical watch collection, the Brew HP-1 Automatic.

The HP-1 represents a departure from the original collection in that the original case is square-shaped with the illusion of a rectangle, whereas the new model, also a square-shaped, looks perfectly square. It has a mechanical movement inside, as opposed to a quartz. And it is more refined than the first model, taking the espresso machine pressure gauge inspired theme to the next level.

Interestingly, the watch will be powered by a Seiko NH35A movement, made in Japan, which is arguably a better choice than a comparatively priced Miyota, for example. The automatic caliber features the ability to hand-wind, hack the seconds, and both robust and accurate – all at a relatively low price.

The HP-1 measures a conservative 38 mm in diameter by 11.5 mm, features a brushed finish, topped off with a domed sapphire crystal. The dial is also domed, with a clutter-free aesthetic, and a distinctive open-ended counterweight on the seconds hand, adding to the overall elegance.

Every version comes with a solid brushed stainless steel bracelet and butterfly clasp (that tapers from 20 mm at the lugs to 18 mm at the clasp). There is a small window in the caseback offering a view of the balance and regulation system. Water-resistance is 100 meters.

Available for pre-order beginning August 10, 2016. You will be able to choose from stainless steel, black PVD steel, or rose gold plated steel. The retail price is $450. More details are available on the official website

Posted by:Jason Pitsch

Jason Pitsch is the Founder of Professional Watches. He appreciates good craftsmanship in everything from architecture to automobiles to cameras to clothing. Yet his focus for the past decade has remained consistent on covering just one type: watchmaking.